Case Study
Berkeley Adult School
A brand and digital refresh that finally matched the school’s modern approach.
The Challenge
An outdated brand and digital presence didn’t communicate the school’s values or modern approach. Materials were inconsistent and didn’t engage their diverse community.
The Solution
A comprehensive brand and digital overhaul — refreshed identity, brand guidelines, a new website, class catalog, and annual report — unifying their visual identity and improving engagement.
Scope · January 2023
- Brand Refresh
- Brand Guidelines
- Website Refresh
- Class Catalog & Annual Report