Santa Clara Adult Education

Akkedis Digital embarked on a comprehensive refresh of the Santa Clara Adult
Education website along with enhancements to their printed and digital marketing
materials. Our multifaceted approach included:

• Website Refresh: We overhauled the existing website with a modern design that focused on user experience, incorporating responsive layouts and improving navigation that made information easily accessible.
• Class Catalog Design: We redesigned the class catalog to make it more attractive and user-friendly, ensuring it displayed course offerings and enrollment information in a clear yet appealing manner.
• Brand-Consistent Materials: Our team designed eye-catching flyers and graphics for various educational programs, aligning them visually and thematically with the new website to ensure brand consistency across all
  platforms.
• Search Engine Optimization (SEO): We implemented a robust SEO strategy to improve the visibility of the new website on search engines, targeting keywords relevant to adult education to attract more prospective students.

Results:

The refreshed website and renewed marketing materials significantly improved the institution’s online presence and user engagement. Post-launch analytics indicated a 40% increase in web traffic and a 30% increase in course registrations. The SEO enhancements led to a higher ranking in search results, further driving traffic and engagement.

Conclusion:

The website refresh and related marketing enhancements for Santa Clara Adult Education have not only revitalized the institution’s digital presence but also streamlined the user experience, making educational resources more accessible and engaging. This project highlights Akkedis Digital’s capability to deliver comprehensive digital solutions that align with the specific needs of educational providers, fostering enhanced community interaction and educational opportunities.